Ever since moviegoing exploded in popularity in the early 1900s, film distribution has constantly been in a state of flux. From studios owning movie theaters, to the advent of home media, this distribution has constantly developed.
Whether it be through creative release strategies or the introduction of various new and exciting technologies, some recent films have changed the way films are released. In addition, there are various films yet to be released that could have this same effect in future years.
10 Changed: The Cloverfield Paradox
Originally titled God Particle, The Cloverfield Paradox deals with a group of astronauts who seem to have caused the Earth to disappear after an experiment goes wrong. As they try to find their way home, they start to notice inexplicable occurrences on their spaceship.
Originally set to be released by Paramount Pictures before being sold to Netflix, the film was announced in a Super Bowl trailer and then immediately released upon conclusion of the game. This release immediately spurred a massive amount of attention, inspiring other streaming services to follow the formula in Super Bowls after.
9 Could Change: Zero Contact
From director Rick Dugdale and starring iconic actor Anthony Hopkins, this film deals with a group of five people who endeavor to shut down an invention by a tech titan that could either be the solution of mandkind's problems or the end of humanity.
Capitalizing on the current popularity of NFTs (non-fungible tokens), Zero Contact will be the first film released as an NFT through the innovative streaming service Vuele. This streaming service aims to revolutionize distribution patterns for films and TV, and they hope to accomplish just that with Zero Contact.
8 Changed: Paranormal Activity
Using the found-footage format popularized by The Blair Witch Project, Oren Peli's 2007 horror film Paranormal Activity deals with young couple Micah and Katie as they document supernatural occurrences in their house. Upon release, Paranormal Activity was described by many as one of the scariest films of all time.
As one of the most profitable films of all-time - according to Mental Floss - the film's release pattern helped increase the anticipation for it. Avoiding a typical wide release schedule, audiences would instead have to request for the film to come to their areas.
7 Could Change: Dune
One of the most anticipated films of 2021, Dune stars Timothee Chalamet as Paul Atreides, a young man who is caught in the middle of an inter-family and inter-galactic war. Based on one of the most influential sci-fi novels of all time, this adaptation is directed by Blade Runner 2049's Denis Villeneuve.
Sporting a budget of over $165 million according to The Numbers, this film is one of the biggest box office question marks of the year. Dune's box office performance could help dictate how studios release big-budget, artist-driven films in the future.
6 Changed: Avatar
James Cameron's Avatar tells the story of Jake Sully, a disabled war veteran who finds himself helping the Na'vi as they fight against the humans who are pillaging their planet of Pandora. Released in 2009, Avatar still holds the record for the highest grossing film of all-time at the worldwide box office.
Though the film was critically acclaimed, the main reason that the film became a cultural event was through its revolutionary use of 3D. The film single-handedly started the 3D craze in Hollywood, with many films still releasing in 3D 12 years later.
5 Could Change: Avatar 2
A hotly-discussed project ever since Avatar's release, Avatar 2 is set to be released on December 16, 2022. As opposed to the land-based original film, James Cameron's sequel will explore the oceans of Pandora.
According to recent findings by IMAX, the popularity of 3D showings has been on a steady decline. Seeing as it's the sequel to the film that initiated the craze, and is still being lauded as being one of the best uses of 3D, Avatar 2 could reignited public interest in 3D films.
4 Changed: Wonder Woman 1984
The sequel to 2017's Wonder Woman, Wonder Woman 1984 transports Diana to the year 1984. As Diana battles against a power-hungry Max Lord who can seemingly grant everyone's wish, she also must deal with the re-emergence of her deceased lover Steve Trevor.
In a controversial move, Warner Bros. released the film on their HBO Max streaming service at the same day as it was released in theaters in response to the COVID-19 pandemic. This movie would inspire other companies to also adopt similar release strategies for some of their films.
3 Could Change: Don't Look Up
Adam McKay's upcoming film Don't Look Up stars Leonardo DiCaprio and Jennifer Lawrence as two astronomers who race around the world to warn of an impending comet that will destroy Earth. DiCaprio and Lawrence lead an ensemble cast that also features Meryl Streep, Jonah Hill, and Ariana Grande.
While the film will be released on Netflix, the movie will also have a theatrical release. With the longest theatrical window of any Netflix release, the film's performance at the box office may change how the streaming giant releases its films.
2 Changed: Beasts Of No Nation
In Cary Joji Fukunaga's Beasts of No Nation, a young African boy joins an army of child soldiers being led by a fierce warlord. As he fights in a civil war, the young boy is forced to grow up as he is introduced to the horrors of life.
The release of this film was influential because it was the first film to be released by Netflix. One of Netflix's best original films, the film sparked many conversations about what the qualifications should be for a film to be nominated for Best Picture at the Oscars.
1 Could Change: 100 Years
Written by John Malkovich and directed by Robert Rodriguez, little is known about 100 Years aside from the creative team behind it, and the fact that it is a short film.
Staying true to its name, the film is set to be released 100 years from its announcement in 2015. Seeing as many movies are only announced to be released within the next few years, this decision could change how studios schedule their slate of films to be released.
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